Brand Problems Haunting You?

DRMTM opens this note with a love letter to our fellow Floridians as they rebuild their lives, communities and cultural resources after the devastation of Hurricane Ian. Our thoughts are constantly with you. Haunting Brand Problems SOLVED Recently we sat down with...

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Does Your Arts Brand Have a Shelf Life?

DRMTM just returned from the Florida Association of Museums (FAM) annual conference held this year in Miami. It was the first gathering like this for many of us since COVID shut down most professional development opportunities the past few years. The theme,...

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What Does Your Logo Say About You?

At one of our recent workshops, an attendee said something that really stuck with us: “I hate our logo so much. It looks like clip art from the 80s, so I use it as little as possible.” We get it.  Leftover logos from another era or designs that the Internet randomly...

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Are You the Right Kind of Hot?

 Hi there! The heat of summer is in full effect. And here at DRMTM, we’ve been pondering what it means to be “hot.” We all want to be hot as in “trending,” “in the spotlight,” or “commanding attention.” Not the way many of us are feeling right now — “a sticky mess.”...

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The Silver Lining / Volume 25: we love our word clouds

Opening night nerves have never run so high. Returning to the arts stage after so much time away (and under an ongoing public pandemic) carries an intense level of expectation for an engaging but safe experience. For both audiences and performers, we are eager,...

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The Silver Lining / Volume 24: vax art

DRMTM is getting ready for The Women’s March this Saturday and deciding what t-shirt to wear and how to design our posters. It’s a good thing we’re okay at writing words and drawing things. Last year in The Silver Lining we highlighted some protest art and were...

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The Silver Lining / Volume 23: free florida!

Hey there. Back yonder we began this blog to (a) lift the collective spirits of arts and culture colleagues when the virus that still shall not be named put us in lockdown, and (b) recognize all the amazing bold arts brands out there changing the world as the world is...

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The Silver Lining / Volume 22: wtf has many meanings

WTF. We love this acronym, as much as we don’t like acronyms in general, because, jargon. But this one really gets the job done whether you are excited, confused, annoyed, angry or really happy. And it’s mostly SFW, similar to its partner, AF, which DRMTM actually...

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The Silver Lining / Volume 21: the art and legend of lilly

July 4th weekend is coming up, the nation is in a heat wave, and it’s 8,000% humidity outside right now. To know what that feels like, imagine stepping out of a hot shower and putting your clothes on without drying off first. Gross. It’s kinda nice to know there are...

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