Our DIFFERENCE.
Are you ready for a bold brand breakthrough? DRMTM brands begin with some very important questions and an untraditional approach. This is not your ordinary, ho-hum marketing gig. DRMTM developed a four-focus strategic process based on leading nonprofit branding studies because we care about one thing: connecting you to your community so you can grow in purpose and impact.
You can’t relate to your audiences and community if you don’t know what people think and feel. DRMTM’s unique process of brand research + messaging + design + culture results in a clear understanding of yourself, your audiences, your community, and what motivates people to be part of you.
The process.
01
RESEARCH
What you don’t know can hurt you. DRMTM’s individualized internal and external stakeholder research reveals undeniable data to drive your branding project or change your entire organizational positioning. Our trusted research is conducted nationwide and is proven to deliver the insights you need to inform brand strategy, identify opportunities, and use your brand to build capacity in everything you do.
MESSAGING
We’re here to revolutionize the way arts + culture organizations engage their public. To be truly relevant, you must speak with a bold, captivating, and human voice that evokes emotion and creates connection. DRMTM crafts your clear, visionary voice to rise above the rest so you attract the people and patrons who believe in you and support your work.
03
DESIGN
DRMTM brands are born to change how the cultural arts are perceived, experienced, and engaged in shaping communities. DRMTM visual design goes far beyond stunning logos and artwork. It is expertly intentional, thoughtful, and mission-driven, supporting every aspect of your brand’s organizational strategy and communication goals.
04
CULTURE
Your brand is created to have life and build community. DRMTM’s process ensures new brands are lived out loud in the culture of your organization. We reveal new and inspiring ways to embed your brand’s core values across operations. Done the DRMTM way, your authentic brand delivers on your promise — building trust, meaning, and belonging for all who encounter or serve your mission.
DRMTM on DEIA.
The members of DRMTM have been committed to DEIA (Diversity, Equity, Inclusion and Access) principles and implementation throughout their careers, working with expert resources to educate themselves and clients on branding through an IDEA lens.
DRMTM model + principal partners.
To support their process with authenticity and facilitate a deeper understanding of the social and cultural dynamics facing clients in the locations they work, DRMTM partners with local professionals who represent the people and issues arts organizations must address to serve as true and relevant members of their distinct communities. We choose consultants and collaborations that further DRMTM’s vision and capacity to deliver bold brands of every scale and scope to arts and culture organizations. Meet our trusted family of experts and leaders from around the nation.
