DRMTM’s Bold Brand Research
$49.00
March 12 @ 1pm EST
DRMTM's research-first approach has revolutionized how arts and culture organizations listen to and learn from their communities. Now, for the first time, we're bringing our signature research approach to you via live webinar.
In one focused hour, you'll learn how through a simple four-part framework you can gather the insights you need to improve your brand. Led by research expert Surale Phillips, you'll learn how to open genuine dialogue with audiences and learn what truly matters for building an authentic brand.
See real examples of how arts and culture organizations have used brand research to turn surveys into opportunities for understanding, growth, and audience expansion.
Format:
- 45-minute interactive presentation
- 15-minute dedicated Q&A session
- Total duration: 1 hour
Learning Outcomes:
- Master the essentials of community-centered research design
- Learn techniques for uncovering authentic stakeholder insights by asking the right questions
- Understand how research informs your brand
- Discover how to simplify your survey design process
Who Should Attend:
This session is perfect for decision-making administrators, staff, and board members who want to ground their brand decisions in meaningful data. Whether you're planning a rebrand or seeking to better understand your current position, you'll gain valuable insights into how research drives transformational brand development.