Another month dedicated to a great cause! April was Earth Month. We hope you got some time to commune with nature this spring sans-mask. Did it seem like more people were in tune with Earth Day this year? Feels like it. Our appreciation levels over the past year seem to be increasing in the right direction.

Ahem. Not to brag, but we’re going to brag. We can’t help sharing a stellar, bold arts brand DRMTM is privileged to work with. Meet Resource Depot, South Florida’s creative reuse and environmental education center. Our Love Your Mama Earth Day campaign incorporated sassy admonitions from our original mother and directed cause converts to live ENF and adopt green ways by following the ENF Playbook. Check out all the moving parts. This was an all-out Earth Day attack from the website to carefully-calculated email messages.

YOU, TOO, can build a bold, BadA** brand like this!

LOOK WHO’S BOLD AF

Continuing the Earth theme, how many more ways can we feel suffocated by plastic? If you need help realizing the extent of the plastic crisis, award-winning Brooklyn-based artist Robin Frohardt created The Plastic Bag Store as an immersive installation designed to take place in a storefront retail space made up of hand sculpted items — all made from discarded plastic bags. A premiere film was created as a reimagination of a visit to The Plastic Bag Store. It’s available on demand through May 2nd, so see it now! Thank you CAP UCLA.

READY. SET. REIMAGINE.

Is your brand what it should be? Is it built on information, strategy, and bold vision? When you’re ready to punch through, reach out to DRMTM. We’re right here at hello@thedrmtm.com. Fully vaccinated, serious fun, and best of all, the best in the business.

Clear skies ahead,

Surale + Laura + Cheryl
Research + Messaging + Design

If you don’t want different, you don’t want DRMTM.

thedrmtm.com