Cultural Arts Plan

CANVAS

The Story

When the City of Orlando and Orange County, Florida, joined forces to paint their cultural future, CPG and brand partner DRMTM were there to bring CANVAS to life. This groundbreaking collaboration — engaging over 1,500 community members across 13 municipalities — deserved a plan that matched its ambition. The result is a bold, visually stunning roadmap that positions Orlando and Orange County as more than its geography and theme park destinations. CANVAS celebrates the region’s creative epicenter identity, proving that genuine human connection and cultural vitality can transform a community of 1.5 million into a place where the arts truly bring everyone together.